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MEININGER Group has opened second hybrid accommodation in Milan

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Berlin in July 2018
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On July 30th, the MEININGER Hotel Group opened a further house in Milan. The new addition comprises a total of 131 rooms and 475 beds and is located directly on Piazza Monte Titano opposite the Lambrate train station. It is already the third hybrid accommodation of the MEININGER Group in Italy.

The MEININGER Milano Lambrate is located in a former office building which was converted into a MEININGER. The 131 modern rooms and 475 beds are spread over 8 floors and all have a private bathroom and air conditioning. The room types range from classic double rooms to private shared rooms through to a bed in a dorm. All public areas, such as the reception, lobby, lounge, breakfast room and bar as well as the guest kitchen and game zone, which are all typical features of a MEININGER, are located on the ground floor and basement of the building.

As inspiration for the design of the MEININGER Milano Lambrate served the "Lambretta" scooter, which was once developed and manufactured in Milan. Named after the Lambrate district, where the company was based, the Lambretta became also part of the MEININGER. A total of three scooters of various model series are exhibited here. "The theme holistically runs through the entire interior design of the building," says Doros Theodorou, CCO of MEININGER Hotels. Pictures of the legendary scooter decorate the walls of the public areas, the lobby is designed like a showroom and the breakfast room like a workshop. Here and there guests can discover exciting details of the time when the Lambretta was part of the typical cityscape of Milan. Also in the rooms and hallways guests encounter the sympathetic vehicle.

"This is how our guests experience Milan from a different angle already in the accommodation.", continues Theodorou. "This is part of the MEININGER concept. We want to surprise our guests and give them the opportunity to experience a facet of the city away from the typical attractions. This is interesting and exciting for all our guests, whether it's backpackers, groups, families or business travellers.".

Thanks to its close proximity to Lambrate train station the MEININGER Milano Lambrate is well connected to the public transport network. It's the perfect base to easily explore the city. To Milan Cathedral and La Scala it's just 15 minutes.

Hannes Spanring CEO of MEININGER Hotels is very pleased about the opening of the MEININGER Milano Lambrate: "This is already the third MEININGER which has opened in Italy within a short period of time. At the end of last year, we entered a completely new market with the opening of the first MEININGER in Milan near the Garibaldi train station, and now, eight months later, we already operate three MEININGERs in Italy. All three properties are a great addition to our portfolio, as Italy's major cities are popular destinations for people from all over the world for many reasons." In addition to the two houses in Milan, the MEININGER Group opened its first MEININGER in Rome this May.

The MEININGER Group continues to expand. Two more hotels will open this year, one in Budapest and one in Berlin. Twelve further projects are currently under development.

 

About MEININGER Hotels:

MEININGER is a subsidiary of Holidaybreak Ltd, a travel group specialising in educational and activity holidays. Holidaybreak Ltd is a subsidiary of Prometheon Holdings (UK) Ltd, which is a part of Cox & Kings Ltd. Cox & Kings Ltd is listed on the National Stock Exchange, the BSE Ltd in Mumbai.

MEININGER is a unique hotel product that combines the service and comfort of an international budget hotel with extra facilities, such as a guest kitchen and a games zone. The central location, high quality furnishings and fair prices appeal to people of all ages and backgrounds. With the right dose of MEININGER humour and an enthusiastic team, MEININGER hotels with their guests from all over the world become a real home away from home.

The bedrooms range from traditional double rooms through private rooms with multiple beds right down to a bed in a dorm room. The hotels are tailored and adapted to the specific location and the market served by the hotel. The unique and flexible design of each hotel makes it possible to appeal to various target groups alike, such as school groups, families, individual travellers and corporate guests.

MEININGER currently operates 23 hybrid hotels in Europe, with a total of 11,815 beds in 14 European cities including Amsterdam, Berlin, Brussels, Copenhagen, Frankfurt/Main, Hamburg, Leipzig, London, Milan, Munich, Salzburg, Saint Petersburg, Rome and Vienna. Contracts for 14 new hotels in Berlin, Bordeaux, Brussels, Budapest, Dresden, Geneva, Glasgow, Heidelberg, Lisbon, Lyon, Munich, Paris, Zurich and Innsbruck have already been signed. MEININGER has ambitious plans for growth - in this regard, the focus is no longer only on Europe - possibilities for an expansion to North America and Asia are also being sounded out.

In the 'TREUGAST Investment Ranking 2016', the MEININGER Group achieved an AA rating. In the Dun & Bradstreet Risk Assessment MEININGER (Hotels Limited) is rated 5A 1 (based on end of FY 18). The MEININGER group is headquartered in Berlin.

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